Melbourne Logo

Lord Mayor Robert Doyle has unveiled a new logo for the city, which will replace the previous M and leaf symbol introduced in the early 1990s.

Cr Doyle said the old logo was "a bit daggy" and Melbourne needed a new design to reflect its cool sophistication on the world stage.

"The world's changed, the city of Melbourne has changed, this organisation has changed as well, and we're now playing far more, not just on the national stage but also on the international stage," Cr Doyle said.