ECCE Femina

Concept for a a female hospital with focus on cancer treatment.The client wanted to convey an image of a wellness hotel instead of a hospital through the logo. The mark has a lotus flower with a female silhouette in the middle.The patients coming to the hospital get a second chance at life and what better to communicate this journey than the lotus which has always been traditionally used as a symbol of regeneration and rebirth .The varied layers signify this very process