Sci Fi Channel changing name & logo

It's an evolution that also includes a new logo and tagline -- "Imagine Greater" -- and will be announced Monday at the network's "upfront" presentation to advertisers for the new programing season.

The changes attempt to address longtime marketing goals at the network, as well as practical challenges that have stemmed from using a generic term as a brand name.

NBC Universal-owned cable network will become SyFy starting in June.